The home page of Northern Illinois University sports the red and black school colors that immediately draw attention to the website. A large scroll of pictures fills the visitor's screen which show students who are involved and showing school spirit. It is very clear that the school is trying to attract newcomers by the layout of their website. The clarity of the website continues as the visitor scrolls down the page. There are immediate links to view a campus map, sign up for a campus visit or tour, apply to the university and explore programs the university has to offer. The website is very accessible to the daily student, as all one needs to visit the website is internet access, and the appearance of the website is very professional as well. As previously mentioned, it uses the three school colors: red, black, and white, and provides pictures of current students. It also has an infographic with different facts about NIU including the number who receive scholarships, the number who study abroad, and the amount of undergraduate programs, all shown in a professional manner.
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